Lean Analytics Book

Posts Tagged ‘OMTM’

  1. How To Score Problem Interviews During the Lean Startup Process

    If you’re a fan of Lean Startup, you know about Problem Interviews. They’re the part of a startup where you first go out and speak to people you think might be customers, and try to determine if they have the problem you want to solve. This post isn’t about the interviews themselves—there’s a ton of […]


  2. Lean Analytics and the One Metric That Matters: A Presentation for Acceleprise

    Alistair and I are starting to take our proverbial show on the road. We’re “getting out of the building” to share some of our material, test it, and collect feedback. Build ➔ Measure ➔ Learn applies to books, too, and to presentations. Yesterday I did a presentation for Acceleprise, a Washington, DC-based accelerator that’s focused […]


  3. The One Metric That Matters

    One of the things Ben and I have been discussing a lot is the concept of the One Metric That Matters (OMTM) and how to focus on it. Founders are magpies, chasing the shiniest new thing they see. Many of us use a pivot as an enabler for chronic ADD, rather than as a way […]