Lean Analytics Book

Posts Tagged ‘SaaS’

  1. Freemium and the feature/business tension

    Ben pointed out this week in a great post that the key to success for many businesses is to convince users to adopt a tiny, new, addictive behavior. This is essential for the stickiness phase of a company, because it’s what keeps people coming back, and using your product, from which you can then learn […]


  2. The One Metric That Matters

    One of the things Ben and I have been discussing a lot is the concept of the One Metric That Matters (OMTM) and how to focus on it. Founders are magpies, chasing the shiniest new thing they see. Many of us use a pivot as an enabler for chronic ADD, rather than as a way […]